Birdsong Hearing Benefits Privacy Policy
Effective Date: 10/17/2022
Introduction
This privacy policy applies to information gathered by Birdsong Hearing Benefits (“Birdsong”) when you interact with us, whether in person or online, including, but not limited to through our products and services, while participating in a Birdsong sponsored event and while visiting websites and mobile applications controlled by Birdsong (collectively “Services”). This policy is directed to a US audience only.
We respect your privacy and we are dedicated to being transparent about how we use your personal information. This privacy policy explains how we collect and use your personal information. In this privacy notice, "we", "us" and "our" means Birdsong.
This privacy policy describes information we collect from and about you. We collect information that could reasonably be linked, directly or indirectly, with a particular consumer or household ("personal information"). By disclosing your personal information to us, using our Services or interacting with us offline, you consent to our collection and use of your personal information in a manner that is consistent with applicable law and this Privacy Policy, as well as our Terms of Sale. Your continued use of our Services indicates your consent to the Privacy Policy then posted.
We may change this privacy policy from time to time, so please check back when you use our Services to make sure that you have seen the most recent version.Your continued use of our Services following the posting of changes constitutes your acceptance of such changes.
Information we collect and use
Information that we may collect about you through various technologies
As part of our Services, we use various technologies to collect and analyze information about you. We do link this data to individuals.
- Session Cookies We use session cookies to keep you logged in while you use our Services, to better understand how you interact with our Services, and to monitor web traffic information on our Services.
- Persistent Cookies. We use persistent cookies to recognize you each time you return to our websites or Services. For example, we create a persistent cookie that includes some basic information about you, like your most recent search. We use this persistent cookie to remember your preferences and, if you create an account, to enhance your user experience.
- • Pixels (also known as web beacons) are codes embedded in a website, video, email, or advertisement that sends information about your use to a server. When you access a website, video, email, or advertisement that contains a pixel, the pixel may permit us or a separate entity to drop or read cookies on your browser. We may use pixels, along with cookies, to track activity by a particular browser on a particular device for marketing purposes. Pixels allow us, for example, to count users who have opened an email, identify your IP address, and to better understand how our website is being used.
- Log Data. Our servers automatically record information created by your use of the Services. This log data includes information such as your IP address, browser type, operating system, the referring web page, web pages visited, location, your mobile carrier, your computer or mobile device type, search terms and cookie information. We receive Log Data when you interact with our Services, for example, when you visit our websites, sign into our Services, or interact with our email notifications.
- If you arrived at our website via a link on another party’s website or application (“linking third party”), we may collect a unique code related to that linking third party. This will help us identify how you arrived at our website. Once on our website, if you become a customer or submit personal information to us for another reason (for example, for marketing purposes or to sign up for a product trial or demo), we may inform the Linking Third Party that a visitor from their website or application has become a Birdsong lead (customer or potential customer).
- Your Online Posts. Some parts of our Websites and Services may allow visitors to post content on public online forums that we operate (for example, posting a question, comment or review). When you post content on these online forums, other visitors will be able to see certain information about you, such as your username or handle. You should be aware that any personal information you post can be read, collected, distributed or used by other visitors and could be used by third parties to send you unsolicited messages. We are not responsible for the personal information you choose to post on public online forums.
- We may collect personal information about you from third parties (e.g., Facebook, Twitter, Google) and use it to improve or market our Services, or to provide a tailored experience with our Services.
You may delete or disable certain of these technologies at any time via your browser settings or by customizing your cookie preferences through the pop-up banner on our website. Please be aware that if you disable or remove tracking technologies some parts of the Services may not function correctly.
Information We May Collect from You or Other Sources About You
In the last 12 months, we collected the following categories of personal information from consumers:
| Category | Purpose of Collection |
|---|---|
| Identifiers A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address | Create your account with us Process transactions and provide requested services Provide product and service recommendations Personalize your browsing experience on our websites and online applications |
Personal information categories listed in the California Customer Records statute A name, signature, Social Security number, physical characteristics or description, address, telephone number, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. *Some personal information included in this category may overlap with other categories. | To create an account To process payment transactions and provide requested products and services To coordinate payment of services with your insurer |
Internet or other similar network activity Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement. | Provide product and service recommendations To understand how you use our products and services Analyze website traffic and usage |
Geolocation data Physical location or movements | With your consent, to provide product and service recommendations |
Inferences drawn from other personal information Profile reflecting a person's preferences and characteristics | Provide product and service recommendations To understand how consumers use our products and services |
We obtain the categories of personal information listed above from the following categories of sources:
- Directly from you. For example, from forms you complete or products and services you purchase.
- Indirectly from you. For example, from observing your actions on our websites or applications.
Children
OOur website and online services are intended for a general audience and not directed at children under (13) years of age. We do not knowingly gather personal information (as defined by the U.S. Children’s Online Privacy Protection Act, or “COPPA”) in a manner not permitted by COPPA. If a person under 13 submits information through any part of our Service, and we learn the person submitting the information is a child, we will attempt to delete this information as soon as possible unless we have received consent from the child’s parent or guardian. If you are a parent or guardian and you believe we have collected information from your child in a manner not permitted by law, contact us as set out in the “Contact Us” Section below. We will remove the data to the extent required by applicable laws.
How We Share Your Personal Information
In the last 12 months, Birdsong has shared the following categories of personal information for a business purpose:
- Identifiers
- Personal Information Categories listed in the California Customer Records Statute
- Protected Classification Characteristics under California or federal law
- Internet or other similar network activity
- Geolocation data
In the last 12 months, we disclosed these categories of personal information for a business purpose to the following categories of third parties:
- Service providers (companies operating on our behalf) who help us administer, provide, improve and market the Services;
- Third party marketing partners;
- Other parent and affiliate organizations within the Demant family of companies;
- Legal and/or health and safety entities as required by law; and
- Any other parties which you have authorized us to share your personal information.
We may also share your personal information under the following circumstances:
- In the event of a merger, acquisition or any other form of sale of transfer of all or some of our assets (including in the event of a reorganization, dissolution or liquidation), in which personal information held by us about you will be among the assets transferred to the buyer or acquirer;
- In order to protect and defend our rights or property;
- In response to a subpoena or other legal process or as otherwise required by law; and
- To act in emergency circumstances to protect the personal safety of our users and customers.
How long we keep your data and how we secure it
We will keep your personal information for as long as we need to for legitimate legal or business reasons, including to comply with any legal obligations. We will delete your personal information when it is no longer required in relation to the purpose for our collection, processing and storage of your personal information.
The security of your data is important to us. We use administrative technical and organizational measures to protect your personal information against unintended loss or amendment, against unauthorized disclosure and against unauthorized persons accessing your personal information.
Additional Disclosures for Residents of Certain States
California's “Shine the Light“ law (Civil Code Section § 1798.83) permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to security@birdsonghearing.com or call us at 1-844-966-9667
Nevada law (NRS 603A) requires each business to establish a designated request address where Nevada consumers may submit requests directing the business not to sell certain kinds of personal information that the business has collected or will collect about the consumer. A sale under Nevada law is the exchange of personal information for monetary consideration by the business to a third party for the third party to license or sell the personal information to other third parties. Birdsong does not engage in sales as defined under Nevada law.
Contact Us
We are committed to protecting your privacy and to being transparent about how we use your information. If you have any questions or concerns about our Privacy Policy, please do not hesitate to contact us at:
Phone: 1-844-966-9667
Email: security@birdsonghearing.com